Swirl’s In-Store Service Enablement capability allows retailers to deliver value-added services directly to shoppers in the store. Whether it’s streamlining the Buy Online Pickup In Store process, powering a sales associate clienteling app, or automating the check-in process for scheduled appointments, Swirl can help. And Swirl’s Location Event API can be easily integrated with existing enterprise systems or used to trigger new, location-enabled applications and services built on the Swirl platform.
When it comes to mobile ordering, speed and efficiency are the name of the game, and indoor mobile location technology is poised to play a key role in streamlining the order-to-pickup process. By triggering staff alerts and customer messages based on proximity, brick and mortar location owners can turn mobile ordering into a VIP experience.
Indoor mobile location technology enables retailers to alert store associates to customer arrivals while at the same time highlighting individual shopper purchase history and product preferences. Armed with this information, associates can deliver more personalized sales support, thereby engendering greater brand loyalty and increased shopper spend.
As retailers expand their store offerings beyond products and merchandise, many are turning to one on one appointment services as a way to drive store traffic and revenue. These services include everything from tech support and design consultations to personal shoppers and even healthcare delivery. Swirl’s in-store service enablement capabilities can be used to enhance the delivery of these services by automating check-in and delivering digital forms and content to arriving customers.
Brick and mortar retailers have taken a huge step forward in addressing consumers’ desires for multichannel flexibility by launching Buy Online, Pickup In Store services. Unfortunately, many of these offerings deliver less than ideal experiences. Indoor mobile location can change all that by greeting arriving customers and alerting store personnel to begin order processing, providing a more efficient and enjoyable experience.